Microsoft Dynamics Solutions:
Dynamics 365 Marketing
Turn prospects into business relationships
- Integrated marketing
- Multi-channel
- Event management
- Intelligence
Building a Dynamics 365 Marketing practice
Maximize marketing results by automating processes and making smarter decisions.
Create and nurture leads
Align sales and marketing
Know your audience better with AI-driven Market Insights
Innovate with a modern and adaptable platform
Create and nurture leads
Run targeted, multi-channel campaigns and personalize each buyer's journey to generate more sales-ready leads.
Align sales and marketing
Create seamless customer experiences through marketing automation, shared data, and connected processes with Dynamics 365 Sales.
Make informed decisions
Improve automated marketing performance with Al-driven insights, lead scoring, and custom dashboards.
Grow with an adaptable automated marketing platform
Personalize and extend the capabilities of your app by connecting it with the apps and services you already use.
Microsoft Dynamics 365 for Marketing enables you to create a personalized customer experience throughout the entire buyer’s journey. Use configurable templates and tools to run multi-channel marketing campaigns to attract leads. Prioritize and track leads throughout their journey with automated workflows between marketing and sales, providing one source of information to deliver consistent results and close deals faster.
Dynamics 365 Marketing
Feature summary
Multi-channel campaigns
- Email marketing with A/B testing and quick send
- Landing pages, forms and website personalization
- Reusable content blocks and videos
- LinkedIn and social integration
- Marketing support for Business units
- Marketing calendar
Lead Nurturing
- Customer journey designer
- Dynamics Customer Insights integration
- Dynamic segmentation and multiple lead scoring
- Account based marketing
- Automated business process flows
Event Management
- Webinars integration
- Events portal
- Sessions, speaker and venue management
- Registration and attendance tracking
- QR codes and wait listing
Insights and Reporting
- 360-degree view of leads
- Customer Interactions insights
- Surveys with Microsoft Form Pro
- Custom analytics
Unified Platform
- Integration with Content Management Systems
- Sales integration
- Easier set up
- Approvals with Microsoft Flow
- Extensibility for campaigns and segments
AI Capabilities
- Smart scheduling
- Segment boost
- Spam score
Capability |
Dynamics 365 Marketing |
Basic email marketing tools |
|---|---|---|
Email Marketing Service |
X |
X |
Email Templates |
X |
X |
Email Inbox Preview |
X |
|
Marketing Pages |
X |
X |
Campaign Automation |
X |
X |
Social Media/Blog Tracking |
X |
X |
Web Tracking |
X |
X |
Surveys |
X |
|
Segment on all contact attributes orbehaviors |
X |
|
Lead Scoring |
X |
|
LinkedIn Integration |
X |
|
Events Planning |
X |
|
Events Portal |
X |
|
Built on same platform as Dynamics for365 Sales (CRM) |
X |
|
